Microsoft Bing’s Overnight Success Story: 10x Downloads After ChatGPT Integration Announcement

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Introduction

Microsoft Bing’s overnight success story is remarkable; just one day after announcing the integration of its Bing search engine and Edge browser with the revolutionary ChatGPT technology, downloads of the new app have skyrocketed by a factor of 10. With this monumental shift in user demand, it’s clear that Bing and ChatGPT are set to revolutionize the way we use search engines and online chat.


The Demand

Microsoft’s recent announcement that its Bing app for iOS and the Edge browser would be integrated with ChatGPT has sparked an enormous surge of demand for the new app. Analysis from data.ai shows that global downloads of the Bing app jumped 10-fold overnight, making it the 10th most popular free app on Apple’s App Store and the second most popular free productivity app behind Gmail. This explosive growth was unheard of just the day before, as the Bing app previously ranked 160th among productivity apps and was not even on Apple’s overall free app list at all.
Users must sign up for a waiting list in order to access the new smart experience, even though Microsoft has officially announced a new browsing and search experience with integrated ChatGPT-like functionality. Microsoft will grant preferential access to the new version of Bing to those who download the Bing app or choose Bing their PC’s default search engine. The company said that “millions” of people on the waiting list will be invited to try the new AI integration experience “in the coming weeks.


The Future

The Edge browser and the Bing iOS app are quickly ascending the App Store charts. The Bing app, which is now the 10th most downloaded free app on the Apple Tool Store and the second most downloaded free productivity app after Gmail, according to data.ai analysis, had a 10-fold increase in global downloads over the course of one day. Due to this, the app has quickly risen to position 10 on Apple’s list of the most downloaded free apps and has overtaken Gmail as the most downloaded free productivity software. The Edge browser for iOS is currently ranked third in the utility category.
As a comparison the Bing app previously ranked 160th among productivity apps and was not even on Apple’s overall free app list at all. Microsoft’s new integration with ChatGPT, along with its existing web and search experience, have no doubt been instrumental in this amazing success story. We can therefore expect to see further growth for Microsoft in terms of market share, user adoption and usage in the near future as more and more people take advantage of these cutting-edge features and experiences. The future looks bright for Microsoft, and we can’t wait to see what they come up with next.


This article was originally published on medium on 9th of February, 2023.


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